Curated-accommodation startup Urban Stays launched in Melbourne this week, and blackbird is on board.
The unique travel brand which caters to families and executives looking for high-amenity properties in great locations needed a website that worked in conjunction with their Airbnb platform.
“We had a number of properties on Airbnb, but no way to cross promote our properties and services amongst our existing and prospective customers.”
Blackbird was engaged to deliver a branding identity, marketing website, photography services, website development and finally social media and search engine optimization services.
“Our existing customers can now visit Urban-stays.com and take advantage of our unique collection and benefits. As a result we’ve increased our repeat bookings by 350%”
The next phase of development for the project includes a loyalty program, additional search engine optimization, and a targeted Facebook/Insta/Google advertising campaign.